Majority of UK Adults Back Ban on Websites Promoting Sex Sale

In a growing push for legal changes to combat online sexual exploitation, a majority of UK citizens have expressed support for banning websites that facilitate the sale of sex. This sentiment comes amid ongoing discussions in Parliament about potential amendments to existing laws.

According to a Savanta poll commissioned by CARE (Christian Action Research and Education), 70% of UK adults are in favor of outlawing these so-called “pimping websites.” Only a minority of 10% are opposed to such measures.

The survey highlighted stronger support among women, with 69% backing the ban compared to 65% of men, and was particularly pronounced among individuals aged 35 and older.

Conducted online from May 30 to June 1, 2025, the survey included 2,177 adults from across the UK.

These findings coincide with upcoming parliamentary debates on a proposed amendment to the Criminal Justice Bill. This amendment aims to criminalize profiting from another person’s involvement in prostitution, directly targeting websites that offer platforms for advertising sexual services.

Supported by over 50 cross-party MPs, this legislative change could significantly alter online regulations, focusing on platforms accused of facilitating sexual exploitation and human trafficking.

Jessica McDowell, spokesperson for CARE, criticized these online platforms, describing them as “vile platforms” that perpetuate the objectification and abuse of women, especially in a digital age influenced by controversial figures.

“In a dangerous online world where men are being encouraged to abuse and exploit women by people like the Tate brothers, they are even more dangerous than in years gone by,” she stated.

McDowell called for immediate government action to enforce the ban and advocated for the adoption of the Nordic Model in the UK, which penalizes buyers of sex rather than those selling it.

“A ‘Nordic Model’ for the UK is long overdue,” she remarked, noting the European Parliament’s support for this approach.

CARE emphasizes the importance of reducing demand to combat commercial sexual exploitation and views the Criminal Justice Bill as a timely opportunity for impactful reform.

With escalating public support and mounting pressure from lawmakers, advocates are hopeful that the UK will soon implement stricter controls on digital platforms that profit from sexual exploitation.