In an era dominated by digital communication, the enduring appeal of print church magazines remains significant, reaching a broad audience who might otherwise be overlooked. Despite the proliferation of online platforms, these traditional publications continue to thrive.
Anne Coomes, a seasoned journalist, has been at the helm of ‘Parish Pump,’ a resource for church magazine editors, for over 26 years. She notes that although there was a notable decline in magazine production during the Covid pandemic, the numbers have since stabilized, with readerships holding steady.
“Overall, there has been a sharp drop in local churches producing magazines, especially during Covid, but recent years have seen the numbers stabilising, with print publications now maintaining their readerships,” Coomes explained.
These magazines serve an audience that may not actively seek out information about Christianity or local church happenings online, thereby connecting with individuals beyond the typical church-goers.
Highlighting the significance of these publications for older demographics, a study by Age UK reveals that 2.4 million older adults, equating to 19% of the age group, use the internet infrequently or not at all.
Archbishop of York Stephen Cottrell acknowledged the vital role that local church magazines play. He stated, “Well-produced magazines can play a vital role in helping churches reach out into their local communities, and to bring the Christian gospel into many people’s homes. Even in a digital world, paper-based communications can help build bridges for local churches.”
Coomes added her perspective: “These magazines may be the only Christian literature that many people ever see, so they are an important way in which local churches can communicate the gospel to their communities.”
Parish Pump supports approximately 950 churches, which collectively boast a readership of around 180,000 individuals.
Rev Peter Crumpler is a Church of England minister in St Albans, Herts, and a former communications director with the CofE.
This article was originally written by www.christiantoday.com
